Inflation in the age of TikTok: How Gen Z is reacting to rising prices

Inflation in the age of TikTok: How Gen Z is reacting to rising prices

TikTok has become a key platform for Gen-Z to express their views and opinion on major topics, including inflation.

According to new Google data, 40% of Gen Z prefers TikTok as a search engine.

With over 100 million active users in the US, 60% of TikTok users are Gen Zers.

Some of the key topics on TikTok include how Gen Zers are unable to move of their family homes due to high rents.

Students, especially, are worried about beginning their career in the high-price situation.

The inflation rate year over year is 8.263% in the United States (compared to 8.525% in the previous month).

Gen Z workers make up about 12.6% of the workforce as of 2020, according to latest data from the Bureau of Labor Statistics.

They typically earn about $32,500 annually.