Amazon Prime Day is back: What to expect from early access sale

Amazon Prime Day is back: What to expect from early access sale

Deal-seekers, rejoice! Prime Early Access Sale has finally arrived on October 11 and 12.

While July's Amazon Prime Day was their most successful one, this time, they are competing against other major retailers.

Simultaneously, inflation has squeezed consumers and led to a much-talked-about slowdown in consumer spending.

Nevertheless, there's still some optimism for Amazon as it tries to recreate its summer success.

The deals are available across categories like electronics, home appliances, toys, apparel and more.

The sale will run on October 11 and 12 with new deals dropping every 30 minutes.

Millennials are expected to spend more than any other age group this year.

If you’re not a Prime member, check out Amazon on Prime Day for sales that are available to all shoppers.